For the last seven years we have been collaborating with the Spanish Cardiology Society and the Spanish Heart Foundation. During this time, we have worked together to successfully increase communication and awareness about heart disease, which is the primary cause of death in the world. We have also given a voice to the more than 4000, cardiologists in Spain who wage a daily war against heart disease.
Over the last seven years our team has worked relentlessly to achieve this goal:
– Distributing 706 press releases
– Issuing invitations to 90 media events
– Managing 2,400 media interviews
– Creating the first ever fund raising campaign for the Foundation in Spain: #Heartsaver
Thanks to this effort we have achieved some impressive results: on average Spanish media now cover topics relating to heart disease 15 times every single day. The economic value of all this media coverage is equivalent to 44 one-hour long news programmes dedicated solely to the Spanish Cardiology Society and the Spanish Heart Foundation.